WHAT DRIVES US
We're expanding justice in Africa through intentional business.
We are the professional link between Africa and the United States. We have trusting, developed relationships on both continents and use our connections to bring justice and prosperity to both regions. We believe in asset-based development, and connect ethical, conscious product + service businesses with each other so that both can thrive.
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Reach out if you have questions about our service capabilities in your industry.
RICKY MUSANA
Founder + Consultant
Ricky founded Lengoafrika because he is passionate about using his experience and connections to bring economic growth to communities. Ricky is a first generation Congolese American, relocating to Tennessee as a refugee in 2013. Since moving to the states, he has been able to expand his networks across different sectors and fields, catalyzing the inception of Lengoafrika.
He has strategically compiled a diverse premier team of experienced consultants with expertise in Agribusiness, Tourism, Banking & Fintech, Law, and Community Advocacy so that you can have the most streamlined experience with expanding your business into Africa.
"I have worked with Ricky for about two years and have found him to be the ultimate professional. Ricky has opened doors to the Congo Africa market and is helping Appalachian Clothing Company as we prepare to build a facility in Congo East Africa."
JAMES LUVENE
Owner | Appalachian Clothing Company
OUR MISSION:
We exist to expand educational, economic, and environmental justice by fortifying the bridge between African and American companies.
CORE VALUES:
CORE VALUES:
Connective
We have trusting, developed relationships on both continents and use our connections to bring justice and prosperity to both regions.
Advocating
Everything we do is to bring progress and stability to the Great Lakes region of Africa & beyond, catalyzing economic growth for the communities we work with.
Specialized
We are experts in global development, and we use our strength of interpersonal connection to catalyze businesses in Africa and the United States.
Glocalized
We strive to conduct business according to both local and global considerations. We ethically develop African resources and services in ways that empower the global market without appropriating African culture, sustainability practices, or values.
We are the premier trusted broker for consulting services between the US and the Great Lakes Regions of Africa and beyond.
ABOUT OUR LOGO
"Lengo" means "target" or "focus". We help you directly reach your goals in "Afrika", the Swahili spelling for "Africa".
THE LOGO EXPLAINED
ABSTRACT MONOGRAM + BRIDGE
Lengoafrika the professional bridge between Africa and the United States. WE have trusting, developed relationships on both continents and use our connections to bring justice and prosperity to both regions. This logo abstractly explores an icon that is comprised of the letter “L” for “Lengo” and “A” for “Afrika”, while also creating a connective box. The box has open gaps that allude to separated continents being connected by Lengoafrika. The cream shape that represents the “A” also is formed to look like a pier of a bridge, further alluding to “bridging/connecting” the two continents. The blue represents international waters, trustworthiness, and structure. Brown represents reliability, agri-business, and nature. The san-serif letterforms are modern, minimalistic, and unique, visually leaning into our values of being glocalized and modern.